Discover the secrets of successful marketing strategies in the bustling city of Chicago, with classes in social media marketing, consumer behavior, and brand management. Gain valuable insights and practical skills to elevate your marketing game in this dynamic business hub.
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Having and committing to the right brand strategy goes hand in hand with success, no matter what you’re selling or to whom. The right brand strategy enables meaningful, long-term customer relationships and builds engaged, high-performing teams. Plus, a brilliantly executed brand strategy saves time and money. As with all things marketing, branding is all about the customer journey. Participants in this session will take a journey of their own:...
The marketing opportunity on LinkedIn in 2020 is huge. Whether you looking to generate leads, build brand awareness, or establish strategic partnerships, LinkedIn is the B2B marketer’s social network of choice! It’s their business’ secret weapon. This hands-on workshop is designed for B2B marketers, corporates and consultants to help you engage your audience, optimize your efforts and grow your business using LinkedIn’s marketing platform....
General Assembly @ 444 N Wabash Ave, Chicago, IL
Full Course Name: Storytelling for Entrepreneurs: Presentation to Elevator Pitches Our brains seem to be hardwired for story. We binge watch our favorite shows or find ourselves unable to put a book down because we all love a good story. Yet storytelling is often left out of the office and boardrooms. Facts and figures have their place, but they seldom inspire or gain buy-in from colleagues or investors. In this class, you’ll learn how to utilize...
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Explore Digital Marketing Private Group EventsVaudezilla Studios @ 3330 W Irving Park Rd, Chicago, IL
Annie-Mae Allure will show you in the ins and outs of social media platforms like Facebook, Instagram, and Twitter. Want to know how to best promote yourself or your show without spending tons of money on advertisement? Learn the tips and tricks to get around algorithms that keep your posts from being viewed, widen your audience, and get noticed! This is a lecture workshop. Please bring something to take notes with and your main social...
ONLC Training Centers @ 1320 Tower Rd, Chicago, IL
Learn how to use Data Analysis Expressions (DAX) to create custom calculations in the Power BI Data model in this comprehensive course. Enhance your business analytics skills and solve common business problems with DAX. Join us for an instructor-led course packed with hands-on labs and demonstrations.
Evanston Art Center @ 1717 Central St, Evanston, IL
Social media is changing the way the art world does business. Market directly to your collectors. Learn more about Facebook and Instagram to become more marketing savvy. Bring a fully charged smartphone, charging cord, Facebook and Instagram usernames and passwords, a flash drive with photos of your art. Note: Mac laptops will be provided, but you may bring your own if you prefer.
General Assembly @ 150 N Wacker, Chicago, IL
The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...
This Oracle BI 11g R1: Create Analyses and Dashboards course for Release 11.1.1.7.0 provides step-by-step instructions for creating Oracle BI analyses and dashboards in business intelligence applications. You'll begin by building basic analyses to include in dashboards, with more complexity as the course progresses. Learn To: Build analyses and dashboards. Build and use views and graphs in analyses. Create and work with KPIs and scorecards....
ExitCertified @ 1450 East American Lane, Schaumburg, IL
This Oracle BI 11g R1: Build Repositories training is based on OBI EE release 11.1.1.7. Expert Oracle University instructors will teach you step-by-step procedures for building and verifying the three layers of an Oracle BI repository; you'll begin by using the Oracle BI Administration Tool to construct a simple repository to address a fictitious company's business requirements. Learn To: Build and execute analyses to test and verify a dimensional...
In this hands on two day workshop, attendees will learn SEO basics, as well as Advanced SEO tactics needed to optimize any website, get higher rankings and increase website traffic. Our immersive, hands-on two day workshop will also include a SEO Lab where you will not only learn SEO concepts, but also put it into action on your own website or in a project of your choice. If you are entrepreneur or business owner, you will optimize your website...
General Assembly @ 150 N Wacker, Chicago, IL
Brands are most commonly thought of in the context of companies, but have you ever thought of branding yourself? Whether you’re considering a career change, interested in turning your side hustle into a full time job, or want to ensure that your name is thought of first when a new opportunity slides across your boss’ desk, we should all be focused on identifying the standout qualities and characteristics that make us the right person for the...
Digital marketing is one of the most vital methods for growth across all industries, and nonprofits and socially conscious businesses are no exception. Over the past ten years we have repeatedly seen that those who invest in creating quality content, and dispersing it across digital platforms in the right way, are also the organizations attracting the most donors and garnering the most attention. Learn how to get your organization or socially conscious...
General Assembly @ Online Class Livestream, Chicago, IL
The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...
Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a solid base to create a search engine optimized web presence, plus a customized comprehensive plan to continue their efforts. In this workshop on “human-centered SEO,” you’ll learn the basics...
General Assembly @ Online Class Livestream, Chicago, IL
Want a hands on workshop for Google AdWords? This 3-hr crash workshop will walk you through the strategy, campaign build, and optimization skills you need to get started with Google AdWords - the world's most powerful and effective advertising platform. By the end of the class you will have identified business goals and high intent keywords, set up you own campaign, played around with the Adwords platform, used best practices to optimize ads for...
Ascend Training @ 11 E Illinois, Chicago, IL
Is your organization wondering how to navigate the fast-paced world of social media without getting lost? In this two-day immersive experience, you’ll discover the three routes to social media success: strategic maps, memorable moments and relevant ROI measures. Taught in a quick-start format, this class is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success....
ONLC Training Centers @ 1363 Shermer Rd, Chicago, IL
This course is for individuals responsible for taking data and turning it into powerful reports. With DAX you can create reusable formulas the allow you to rapidly iterate and answer questions across multiple data tables and across different sources for complex reporting requirement. This course covers essential information needed for DAX-related reporting requirements. Specifically, it leverages the DAX language, teaching how to build models that...
ONLC Training Centers @ 1320 Tower Rd, Chicago, IL
This course provides in-depth coverage of Tableau Server administration. The knowledge and skills acquired are best geared toward those who will be administering a Tableau Server installation, including managing content, users, and permissions. Prerequisites: There are no knowledge prerequisites. Our Tableau Server Administration course includes extensive hands-on activities to reinforce the skills and knowledge attained. At the end of this course,...
ONLC Training Centers @ 200 S. Wacker Drive, Chicago, IL
Tableau is our most popular series of classes. A green flag beside a date on the right means that a session has met the minimum enrollment levels and is running. However, it is common for dates for this course to fill weeks in advance. Even if a date has a green flag, you might not be able to get into that session if it is full. To avoid disappointment, it is best to register for this class at least three weeks in advance.
General Assembly @ 10 E 21st St, New York, NY
Instagram is one of the hottest apps out there and just waiting for your business to take advantage — its user base is massive and highly motivated to buy. But how do you acquire followers? And how do you convert those followers into buyers? In this class ideal for small- and large-business owners, community managers, social media managers and consultants, and PR managers, you’ll learn how to build a fun and engaging Instagram account....
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