Faye Rogaski has worked in public relations for fourteen years and understands the power of good social skills in all realms of life. Having spent years building brands, securing media coverage and conducting media training seminars for clients she has seen firsthand the relevance these skills for anyone-not just corporations or celebrities. It was while she was teaching PR and marketing as an adjunct professor at both NYU and Fordham Graduate School of Business that she realized neither elementary, high school nor college curricula include the practical lessons that students need to succeed in school and in life, namely social and communication skills.