General Assembly
Upcoming Classes in Washington, D.C.
General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Blogging Like a Boss
Build your blogging prowess with this practical workshop. Blogging is very popular with businesses, entrepreneurs, creatives and individuals alike because it allows you to express yourself, educate customers, sell a message and share your knowledge. The beauty today is that you can use words, photographs, videos and even podcasts to be found and become popular. Search engines and people are actively seeking relevant posts every single day, and...
Master My CV Workshop
Did you know that on average a hiring manager looks at each resume for just 6 seconds? Career and charisma expert Camille Woods is here to help guide you on how to showcase your unique skills, most relevant work experience, craft a great cover note and how to make sure the viewer reading truly understands why you're worth investing in! Learn all the tips and tricks hiring managers are looking for, as well as how to write engagingly about your experience...
Social Media on a Budget
This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. If you are a small business or startup looking to build your brand awareness then social media is a great marketing tactic. It can also be great for market research, customer advocacy...
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Allyship in Action: An Interactive Workshop
Being an “ally” is more than a label. It’s about being willing to act with and for others in pursuit of creating equity! We can start by recognizing the unearned advantages many of us receive, take responsibility and break the current patterns. We all have an equally important role in this – and by doing so, we help level the playing field by creating more inclusive and fair workplace environments. This is in an interactive workshop designed...
Advanced Instagram Masterclass
Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. We’ll take a deep dive into the world of Instagram as a powerful selling tool and a great way to reach and connect with the right audience. You'll walk away with the best Instagram knowledge and practices that will allow you to define a more robust social message that resonates well with your brand....
Lean Marketing for Startups and Small Businesses
If you're a startup or small business, you're likely time-poor and resource constrained, so on top of growing your business and acquiring users and customers, how do you also market your company brilliantly? If you want to reduce your marketing mistakes and increase your successes—this is the class for you. Packed with practical tips on how to fast track your business growth through proven lean marketing strategies, this 3-hour session will help...
Brand Storytelling: Creating a Powerful Story
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Brand Storytelling: Creating a Powerful Story that Inspires Traditional marketing is dead. Consumers today are highly skeptical of corporate-style disruption advertising. In the age of Instagram and direct-to-consumer commerce, you build a brand by building a following first. But how do you rise above the noise to attract these passionate fans? Start with a great story. A brand story with the right emotional appeal can transform a casual customer...
Voice Interaction Design
As voice experiences become more ubiquitous, stay relevant by learning how to design for voice-first interactions. Voice User Interfaces (VUIs) are gaining adoption worldwide and their momentum has just started. As a designer, you need to know how to design voice user interfaces. Learn the core concepts for designing a voice experience and create your own in this interactive workshop. Takeaways Practice the design thinking methods and strategies...
People Management Essentials: Coaching Skills
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
As people managers, we often feel that our teams expect us to have all the answers. We know it’s important in our jobs that we be strong in both subject matter and all the human aspects—no pressure! But let us let you in on a little secret: being a good people manager does not mean having a solution to every problem and groundbreaking ideas at every turn. This is where coaching comes in. The best people managers know how to empower their teams...
Google Analytics Bootcamp
Google Analytics is the most used web analytics tool in the world. Are you harnessing its power? Understanding how Google Analytics works–beyond the basic features–gives you the ability to unlock powerful insights. In this bootcamp, we'll explore how to set concrete KPIs and track success through Google Analytics. We'll then dive into how to setup accurate reports, extract insights from data, and measure your goals. You’ll learn how to create...
How to Turn Your Passion Into a Career
Being passionate about our work can lead to increased fulfilment in both our careers and our lives. Many people pursue passion projects outside their working hours, but in recent years more and more have harnessed the power of passion to create careers out of things they love to do. Whether you're an avid photographer or love to travel, this class will help you learn how to turn your passion or hobby into a career. From identifying your vocation...
Python Programming
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
This is a part time class Go from Zero to Fluent With Expert Guidance Learn by doing with help from world-class practitioners who use Python every day. Instructors bring the latest techniques from the field straight to the classroom. Our curriculum emphasizes real-world relevance and offers plenty of opportunity for practice through code-alongs, labs, and projects that mirror on-the-job applications. Discover Python’s Wide Range of Applications...
Visual Design
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
This is a part time course. Week 1: Photoshop for Web Design Orientation & Photoshop for the Web Part 1 Describe how Photoshop fits into a modern web design workflow. Use Photoshop web–specific tools to create parts of a simple landing page mockup. Photoshop for the Web Part 2 Use Photoshop web–specific tools to create a simple landing page mockup. Week 2: The Design Discovery Process Research Explain how...
Get the Picture:Create Infographic & Data Visualization
Data has become the most important resource for every business, and so the ability to distill raw numbers into meaningful messages is coveted by employers and entrepreneurs alike. But the insights gained from data analysis will only ever be truly valuable if they can be clearly expressed to other people – bosses, colleagues, clients, customers, or other stakeholders. In this workshop you’ll learn how to turn raw data or dense information into...
Data Science
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
This is a part time course. Designed With — and for — Data Professionals Concentrate on the most important tools for data scientists on the job. GA’s data science advisory board regularly curates the best practices and innovative teaching approaches of our entire expert network to emphasize real-world relevance and meet evolving employer demands. Its work ensures that students graduate ready to tackle the challenges they’ll face...
Javascript Development
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Master JavaScript development from fundamentals to advanced topics, including working with APIs and building dynamic web applications. Dive into unit-based learning covering variables, loops, functions, DOM manipulation, AJAX, and deployment strategies. Take on real-world projects, including building a Slackbot and deploying your app, to solidify your skills.
Personal Branding for Entrepreneurs & Consultants
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Most of us have heard this quote from Simon Sinek, but as a busy entrepreneur it can be challenging to consistently demonstrate your “Why” through the content you create and how you present yourself online. Defining your Personal Brand is the key to attracting the right prospects and business partners. As the Business Development Expert-in-Residence at Entrepreneur magazine I’ve been able to interview some of the most successful consultants...
Podcast Bootcamp
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
For thought leaders with a need to amplify their authority and expand their reach, podcasting is quickly becoming one of the best ways to communicate your ideas, your passion, and your unique insights to an engaged audience. In this interactive workshop, we will review all the aspects of launching your podcast. You'll learn the importance of well-planned launch, as well as the keys to recording a professional sounding episode. Additionally, we'll...
Paid Social for the Win: FB + Instagram Advertising
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Facebook is a juggernaut with over 2.27 billion monthly active users and Instagram now has over 1 billion monthly active users. In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of the Facebook advertising ecosystem (Facebook, Instagram, Messenger, Whatsapp, Audience Network) in this fast-paced, hands on class. We’ll focus on highly specific hacks that will help you cut through the...
How to Start or Grow Your Consulting Business
Starting or growing your consulting business is challenging, but it doesn't have to be confusing. During this interactive workshop, you’ll learn how to apply the 5 Pillars of Consulting Success to your business. It doesn't matter if you haven’t started, or have been consulting for years, this class is all about how you can package and price the services you provide, and how to attract your audience in a way that doesn't feel salesy or desperate....
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