Social Media Content Marketing: Blogs & X (Twitter)

Introduction to X (Twitter)

• Introduction to X (Twitter)
• X (Twitter) Today
• Features Overview
• Understanding the algorithm

Hashtags and Topics

• Trends and Topics
• Hashtags 101
• Hashtag types
• Hashtag Research
• Insights and analytics

Research and Content Strategy

• Paid advertising on X (Twitter)
• Ad analytics
• Analyze the competition
• Determining a brand voice
• Content strategy
• Content cadence and scheduling

Importance of Blogging

• Introduction to blogging
• Choosing the right blog platform
• Storytelling strategies
• Understanding evergreen content
• Creating paid content

• Students may cancel up to 14 days before the class/program start date and receive a refund, less the registration fee (10% of the undiscounted course price). 
• Cancellations within 14 days are not permitted, but students may reschedule up to three business days before the class start date.
• For cancellations and reschedules, please email us at [email protected]

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.